All the elements of design tend to have certain connotations to makers and viewers. Shape is no different. Rectilinear geometric shapes, for example, often create a feeling of something artificial, man-made, architectural, or structural. Some people may consider these shapes more masculine, intellectual, planned, thoughtful, or contrived. They may seem aloof, rigid, distant, stable, dependable. Such shapes may feel conservative—even the slang term “square” means out of step with the times. Continue reading
Being clear about which shapes or group of shapes is the subject or focus of a jewelry piece helps you direct the viewer’s attention to where you want it. If the visual weight of the figure (focal point) and the ground (background) are equal—in area, contrast, color, or texture–the eye can’t tell what the “subject” is.
You’ve probably seen the classic visual exercise used to help people see the relationship between the subject and background in a work. Continue reading