All the elements of design tend to have certain connotations to makers and viewers. Shape is no different. Rectilinear geometric shapes, for example, often create a feeling of something artificial, man-made, architectural, or structural. Some people may consider these shapes more masculine, intellectual, planned, thoughtful, or contrived. They may seem aloof, rigid, distant, stable, dependable. Such shapes may feel conservative—even the slang term “square” means out of step with the times. Continue reading →